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      • What to Expect
      • How To Plan Your Wedding
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      • Overview
      • Bridesmaid Dresses
      • Parent of the Bride
      • What to Expect
      • Bridesmaid Order Request
      • Book Bridesmaid Appointment
      • Book Parent of the Bride Appointment
      • Overview
      • Prom Dresses
      • Evening Dresses
      • What to Expect
      • Overview
      • Shop Quinceanera Dresses
      • What to Expect
      • Book Quinceanera Appointment
      • Book Pageant Appointment
      • Overview
      • Bridal Sale
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    Bridal Boutique in Massachusetts

    Make a Bridal Appointment

    Shop Bridal

    Shop Prom

    Shop Plus Size Bridal

    Shop Bridesmaid

    Shop Parent of the Bride

    Shop Flower Children

    Shop evening

    Shop Quinceañera

    We Partner With Top Designers

    Essence of Australia
    Allure Bridals
    Maggie Sottero
    Jovani
    Sherri Hill
    Mori Lee

    Experience our Boutique

    With the most caring customer service, established reputation, and collections from elite designers, we help you find the perfect look whatever the occasion.

    Brides

    From private one-on-one consulting to a bridal penthouse with complementary champagne, we offer a range of experiences to help you find the perfect look whatever the occasion.

    Prom & Evening

    Find a dress that makes a statement or a gown that fits you like a glove so you can groove on the dance floor all night long.

    Bridal Parties

    We have expert bridesmaid stylists who work with you to navigate our expansive inventory to find the perfect look that'll complement the wedding's theme.

    Quinceañeras

    Come browse our selection at Alexandra's Too, our expansive prom and special occasion dress shop, and we'll help you find the dress of your dreams for your big day.

    Pageants

    We offer private one-on-one consultations with an experienced stylist and boast the largest selection of pageant and social occasion dresses in the Northeast.
    A two photo collage of a bride smiling with flowers.

    Unmatched expertise meets an unparalleled experience

    Step into Alexandra's Boutique, a haven for every bride-to-be. As the preeminent bridal boutique in Massachusetts, we're committed to offering you an exquisite assortment of apparel paired with an unforgettable experience to find you the perfect look for your day. Here at Alexandra's Boutique, we know how important is it to find the perfect dress, and with over 35 years of consulting expertise and the largest collection of designer dresses in New England, we're confident we can help you find it.

    Our dedicated professionals understand that selecting your wedding gown is a deeply personal experience. That's why we offer an unparalleled level of service and guide you through our extensive collections with care and expertise. We're not just consultants; we're your partners in creating a memory that lasts a lifetime.

    But our commitment to excellence doesn't stop at bridal gowns. We also provide stunning options for bridesmaids and mothers of the bride, as well as prom and evening wear. With dresses from Adrianna Papell, Christina Wu Celebrations, La Femme Fashions, and more, everyone in your bridal party can share in the Alexandra's Boutique experience.

    Let Alexandra's Boutique be a part of your journey toward the most significant day of your life. Contact us today to schedule an appointment and visit the premier bridal boutique in Massachusetts to begin the adventure of finding your dream dress.

    What People Are saying

    "Alexandra's Boutique has a great selection of gowns available! I drove down to Fall River from the North Shore and it was definitely worth the trip when I said yes to the dress. I had gone to one other location before and I'm so happy I decided on a second with a large variety of options, wish I had gone here first."
    Kelen A.

    • Bridal Collections
      +
      • Adore by Justin Alexander
      • All Who Wander
      • Abella
      • Allure Bridals
      • Allure Couture
      • Allure Modest
      • Allure Romance
      • Allure Women's Bridal
      • Alyne by Rita Vinieris
      • Amare Couture by Casablanca
      • Anna Kara
      • Ashley & Justin Bride by Ashdon
      • Atelier Pronovias
      • Beccar
      • Blanche
      • Blue by Enzoani
      • Bridgerton by Allure
      • Calla Blanche
      • Casablanca Bridal
      • Chantel Lauren
      • Cristiano Lucci
      • Dany Tabet
      • Disney Fairy Tale Weddings
      • Elysee
      • Elysee Atelier
      • Enaura
      • Enzoani Bridal
      • Essense of Australia
      • Etoile
      • Ines di Santo
      • Ivoire by Kitty Chen
      • Jimme Huang Bridal
      • Julie Vino
      • Julietta by Morilee - Plus
      • Justin Alexander Bridal
      • Kitty Chen Bridal
      • Kitty Chen Couture
      • L'Amour
      • La Perle
      • Lillian West by Justin Alexander
      • Love by Enzoani
      • Madison James
      • Madeline Gardner Signature
      • Maggie Sottero Bride
      • Martina Liana Bridal Collection
      • Martina Liana Luxe
      • Mikaella Bridal
      • Milla Nova
      • Morilee Bridal
      • Morilee - Blu Bridal
      • Morilee - The Other White Dress
      • Paloma Blanca Bridal
      • Pen-Liv
      • Private Label by Kenneth Winston
      • Prive by Bridal Collective
      • Privee Collection
      • Pronovias
      • Rebecca Ingram
      • Rivini by Rita Vinieris
      • Signature by Justin Alexander
      • Sottero & Midgley
      • Stella York
      • Stephen Yearick Couture
      • Stephen Yearick Couture Sale
      • Studio Levana
      • Watters & Watters
      • Wilderly Bride
      • Willowby
      • Wona Concept
      • Wtoo Bridal
      • YSA Makino
      • YSA Makino Sale
    • Bridesmaids Collections
      +
      • After Six
      • Alfred Sung
      • Allure Bridesmaids
      • Bari Jay Fashions
      • Christina Wu Celebrations
      • Dessy
      • Kanali K Bridemaids
      • Lovely Bridesmaids by Dessy
      • Morilee Bridesmaids
      • Social by Dessy
      • Sorella Vita by Essence of Australia
      • Watters Bridesmaids
    • Mother of the Bride Collections
      +
      • Adrianna Papell
      • Cameron Blake by Mon Cheri
      • Christina Wu Elegance
      • Daymor Couture
      • Feriani Couture
      • Ideas by Barbara
      • Ivonne D by Mon Cheri
      • Janique
      • Jovani Evenings
      • La Valetta
      • Mac Duggal Evening
      • Marsoni by Colors Dress
      • MGNY by Morilee
      • MNM Couture
      • Montage by Mon Cheri
      • Nicole Bakti
      • Park 108
      • Primavera Evening
      • Rina di Montella
      • Saboroma
      • Terani Evening
    • Prom and Homecoming
      +
      • Aleta
      • Aleta - Short Dresses
      • Allie B
      • Amarra
      • ASHLEYlauren
      • Colette by Daphne
      • Colors Dress
      • Colors Dress Homecoming
      • Ellie Wilde by Mon Cheri
      • Faviana
      • Faviana-Short
      • Jasz Couture
      • Jasz Couture Homecoming
      • Jessica Angel
      • Jovani Homecoming
      • Jovani Prom
      • Jovani Short & Cocktail
      • JVN Prom by Jovani
      • JVN Homecoming
      • La Femme Fashions
      • La Femme Cocktail
      • La Femme Plus Size
      • Mac Duggal
      • Maslavi by Jovani
      • Morilee Prom
      • Nicole Bakti - Nicki B
      • Pia Michi
      • Portia and Scarlett Cocktail
      • Portia and Scarlett Couture
      • Portia and Scarlett Evening
      • Portia and Scarlett Pageant
      • Portia and Scarlett Prom
      • Primavera Couture
      • Primavera Couture - Curvy
      • Primavera Short and Cocktail
      • Sherri Hill
      • Tarik Ediz Prom
      • Terani Prom
      • Vienna Prom
      • Vienna Short
      • Zoey Grey
    • Quinceanera
      +
      • House of Wu - Quinceanera
      • Mon Cheri - Princesa
      • Morilee - Quinceanera
    • Shipping Options
      +
      • Shipping Charges
    • Accessories
      +
      • Jean Jackets
      • Robes
      • Wedding Gown Preservation Kits
    • Alexandra's Online Sample Sale
      +
      • Alexandra's Bridal Sample Sale - Online Only
      • Evening Wear Sale - Online Only
      • Prom Sale - Online Only
    • Shop by Category
      +
      • Bridal Gowns
      • Bridesmaids Dresses
      • Evening Dresses
      • Flower Girls
      • Mother of the Bride Dresses
      • Prom Dresses
      • Quinceanera
      • Ready to Wear

    Welcome to Alexandra's. Online prices are different than in store prices. The prices for the online store website are only for purchases made on the site and not in our retail store.

    BBB Accredited Business

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    • Parent of the Bride
    • Prom
    • Evening
    • Quinceañera

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    • Home
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    • Bridal

      • Overview
      • Bridal Dresses
      • Plus Size Bridal
      • VIP Bridal
      • Veils & Accessories
      • What to Expect
      • How To Plan Your Wedding
      • Book Bridal Appointment
    • Bridal Party

      • Overview
      • Bridesmaid Dresses
      • Parent of the Bride
      • What to Expect
      • Bridesmaid Order Request
      • Book Bridesmaid Appointment
      • Book Parent of the Bride Appointment
    • Prom & Evening

      • Overview
      • Prom Dresses
      • Evening Dresses
      • What to Expect
    • Quinceaneras & Pageants

      • Overview
      • Shop Quinceanera Dresses
      • What to Expect
      • Book Quinceanera Appointment
      • Book Pageant Appointment
    • Sale

      • Overview
      • Bridal Sale
      • Evening Dresses Sale
      • Prom Dresses Sale
    • About Us

      • Overview
      • Our Story
      • Our Team
      • Stores & Hours
      • Events
      • Alterations
    • Visit Us
      • Overview
      • Test
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    Collections

    Bridal Collections

    • Adore by Justin Alexander
    • All Who Wander
    • Abella
    • Allure Bridals
    • Allure Couture
    • Allure Modest
    • Allure Romance
    • Allure Women's Bridal
    • Alyne by Rita Vinieris
    • Amare Couture by Casablanca
    • Anna Kara
    • Ashley & Justin Bride by Ashdon
    • Atelier Pronovias
    • Beccar
    • Blanche
    • Blue by Enzoani
    • Bridgerton by Allure
    • Calla Blanche
    • Casablanca Bridal
    • Chantel Lauren
    • Cristiano Lucci
    • Dany Tabet
    • Disney Fairy Tale Weddings
    • Elysee
    • Elysee Atelier
    • Enaura
    • Enzoani Bridal
    • Essense of Australia
    • Etoile
    • Ines di Santo
    • Ivoire by Kitty Chen
    • Jimme Huang Bridal
    • Julie Vino
    • Julietta by Morilee - Plus
    • Justin Alexander Bridal
    • Kitty Chen Bridal
    • Kitty Chen Couture
    • L'Amour
    • La Perle
    • Lillian West by Justin Alexander
    • Love by Enzoani
    • Madison James
    • Madeline Gardner Signature
    • Maggie Sottero Bride
    • Martina Liana Bridal Collection
    • Martina Liana Luxe
    • Mikaella Bridal
    • Milla Nova
    • Morilee Bridal
    • Morilee - Blu Bridal
    • Morilee - The Other White Dress
    • Paloma Blanca Bridal
    • Pen-Liv
    • Private Label by Kenneth Winston
    • Prive by Bridal Collective
    • Privee Collection
    • Pronovias
    • Rebecca Ingram
    • Rivini by Rita Vinieris
    • Signature by Justin Alexander
    • Sottero & Midgley
    • Stella York
    • Stephen Yearick Couture
    • Stephen Yearick Couture Sale
    • Studio Levana
    • Watters & Watters
    • Wilderly Bride
    • Willowby
    • Wona Concept
    • Wtoo Bridal
    • YSA Makino
    • YSA Makino Sale

    Bridesmaids Collections

    • After Six
    • Alfred Sung
    • Allure Bridesmaids
    • Bari Jay Fashions
    • Christina Wu Celebrations
    • Dessy
    • Kanali K Bridemaids
    • Lovely Bridesmaids by Dessy
    • Morilee Bridesmaids
    • Social by Dessy
    • Sorella Vita by Essence of Australia
    • Watters Bridesmaids

    Mother of the Bride Collections

    • Adrianna Papell
    • Cameron Blake by Mon Cheri
    • Christina Wu Elegance
    • Daymor Couture
    • Feriani Couture
    • Ideas by Barbara
    • Ivonne D by Mon Cheri
    • Janique
    • Jovani Evenings
    • La Valetta
    • Mac Duggal Evening
    • Marsoni by Colors Dress
    • MGNY by Morilee
    • MNM Couture
    • Montage by Mon Cheri
    • Nicole Bakti
    • Park 108
    • Primavera Evening
    • Rina di Montella
    • Saboroma
    • Terani Evening

    Prom and Homecoming

    • Aleta
    • Aleta - Short Dresses
    • Allie B
    • Amarra
    • ASHLEYlauren
    • Colette by Daphne
    • Colors Dress
    • Colors Dress Homecoming
    • Ellie Wilde by Mon Cheri
    • Faviana
    • Faviana-Short
    • Jasz Couture
    • Jasz Couture Homecoming
    • Jessica Angel
    • Jovani Homecoming
    • Jovani Prom
    • Jovani Short & Cocktail
    • JVN Prom by Jovani
    • JVN Homecoming
    • La Femme Fashions
    • La Femme Cocktail
    • La Femme Plus Size
    • Mac Duggal
    • Maslavi by Jovani
    • Morilee Prom
    • Nicole Bakti - Nicki B
    • Pia Michi
    • Portia and Scarlett Cocktail
    • Portia and Scarlett Couture
    • Portia and Scarlett Evening
    • Portia and Scarlett Pageant
    • Portia and Scarlett Prom
    • Primavera Couture
    • Primavera Couture - Curvy
    • Primavera Short and Cocktail
    • Sherri Hill
    • Tarik Ediz Prom
    • Terani Prom
    • Vienna Prom
    • Vienna Short
    • Zoey Grey

    Quinceanera

    • House of Wu - Quinceanera
    • Mon Cheri - Princesa
    • Morilee - Quinceanera

    Shipping Options

    • Shipping Charges

    Accessories

    • Jean Jackets
    • Robes
    • Wedding Gown Preservation Kits

    Alexandra's Online Sample Sale

    • Alexandra's Bridal Sample Sale - Online Only
    • Evening Wear Sale - Online Only
    • Prom Sale - Online Only

    Shop by Category

    • Bridal Gowns
    • Bridesmaids Dresses
    • Evening Dresses
    • Flower Girls
    • Mother of the Bride Dresses
    • Prom Dresses
    • Quinceanera
    • Ready to Wear
    Shop our Spring Mother of the Bride Sale on 5/17 - 5/18 - Select gowns from $99 - up to 75% off! Appointments are limited - Book now!